For many of us, it’s planning time.
We’re back from a break in the usual routine and (hopefully) refreshed. For some businesses, #strategic planning is well underway.
But where does your #brand fit into these conversations? Have you considered what you want to invest in your brand in 2021?
Have you evaluated how it’s standing up to the market conditions that you’re operating in?
In this video, I share some questions to ask yourself, including:
- Have you documented & reviewed your business purpose & vision?
- Is your brand helping you win new business?
Check out the video for more.
Your brand tells me what you stand for & why I should engage with you. So don’t leave it out of your planning conversation.